Major Retailers Drop MyPillow from Stores Amid Founder's Support for Trump
Backlash began following the recent U.S. Capitol riots
Following a major backlash against the founder and CEO of MyPillow, the company's products are now being dropped from several major stores.
MyPillow CEO Mike Lindell said the backlash began following the recent U.S. Capitol riots.
Lindell said retailers like Bed Bath & Beyond and Kohl’s have all dropped his products from their stores.
But both companies said their decision to drop the brand was based on lagging sales rather than Lindell’s support from President Donald Trump.
“There has been decreased customer demand for MyPillow,” Kohl’s said in an email.
Lindell has been vocal in claims of election fraud against Trump in the presidential race.
On Monday, Voting machine Dominion demanded in a cease and desist letter that Lindell "preserve and retain all documents relating to Dominion."
Lindell later issued a stark response to Dominion Voting Systems after receiving a legal threat accusing him of participating in a "smear campaign."
Lindell issued a defiant response to the lawsuit:
"I want Dominion to put up their lawsuit because we have 100% evidence that China and other countries used their machines to steal the election."
Dominion accused the CEO of knowingly lying about the claims.
"Despite knowing your implausible attacks against Dominion have no basis in reality, you have participated in the vast and concerted misinformation campaign to slander Dominion," read the letter.
Recent pressure on stores that were selling My Pillow products came after MyPillow’s logo was also prominently featured on TrumpMarch.com.
Lindell confirmed that his products have also been booted from online furniture store Wayfair and Texas supermarket chain HEB
“They’re succumbing to the pressure from these attacks,” Lindell said in an interview with The Associated Press.
“I’m one of their best-selling products ever. They’re going to lose out."
"It’s their loss if they want to succumb to the pressure.”
But Lindell said he doesn’t regret his election claims or his support for Trump.
“I stand for what’s right,” Lindell said. “I’m standing firm.”
Lindell has been subject to attacks for his statements of support for Trump in the past.
More recently, Lindell met with Trump in the White House and said that he talked to him about the evidence he claims to have about election fraud.
The news comes after Dominion sued Sidney Powell for $1.3 billion, accusing her of being part of a defamation campaign.